The Death of the Great American Golf Shop

Most of you have already read One Insider's View on The Demise of Golf Equipment Sales, and hopefully have a better understanding of the all too unpleasant realities of running a brick and mortar golf business in 2014. These guys are being squeezed on all sides. Competition includes other shops, big box, online warehouses, eBay, and the golf equipment companies themselves. As the marketplace has evolved, so too have consumers. More than ever we know what we want, we know what we're willing to pay, and we're willing to buy before we try. As we considered the plight of our anonymous author, and countless others just like him around the country, we found ourselves asking a most uncomfortable question. Do we even need brick and mortar golf shops anymore? [READ MORE]