Great reads on internet marketing

As a golf center owner or would be owner, marketing your business is a key factor in your success. There are many online and offline sources of marketing. Internet marketing can run the gamut of free to paid services and cover everything from social networking to banner ads to email campaigns. Learning the role each plays and how to determine which are the most successful for you will make your marketing spend that much more effective. Here are a few of my recommended "best read's" on internet marketing: